Thu, 27 April 2023
You're bound to find yourself in a situation where you want to increase your budget. Unfortunately, it's entirely unclear how much you can increase it without ruining your results -- and Facebook's guidance on this is awful. Here's how you can approach it...
Direct download: PubcastShot_-_Increase_Budget_Slowly.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 2:00am MDT |
Tue, 25 April 2023
You start testing at a low budget. You get great results. Then you want to increase your budget, but you're afraid to make any changes that would restart the learning phase and impact those results. Maybe we're looking at this backward...
Direct download: PubcastShot_-_Ads_Budget_All_Wrong.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 2:00am MDT |
Thu, 20 April 2023
A really interesting thing happened recently. Someone who had never heard of me before, typed in a prompt to get a recommendation from ChatGPT for courses and resources to learn more about Facebook ads. The result was that it referred business to me. This marks a shift in how marketers look at ChatGPT and other answer engines powered by AI.
Direct download: Pubcast_Shot_-_ChatGPT_Sent_Me_Business.mp3
Category:ChatGPT -- posted at: 2:00am MDT |
Tue, 18 April 2023
Jon just hit 100 days in a row publishing a video to start 2023, and he can feel this in his bones. This is the best way to make progress -- even if it isn't blatantly obvious from day-to-day or week-to-week.
Direct download: PubcastShot_-_Publish_a_Video_Every_Day.mp3
Category:short-form videos, tiktok -- posted at: 2:00am MDT |
Thu, 13 April 2023
If you struggle to maintain a productive daily routine, this is for you. I've struggled with this myself, but I've found a solution: Streaks. |
Tue, 11 April 2023
If you're having issues with Meta spending your ads budget, it's often due to a restriction of the algorithm related to one of four things.
Direct download: PubcastShot_-_Budget_Spending_Issues.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 2:00am MDT |
Thu, 6 April 2023
It doesn't matter what type of content creator you are, this is the key to success.
Direct download: PubcastShot_-_Stubborn_Consistency.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 2:00am MDT |
Tue, 4 April 2023
These are the things that I did to grow to 10,000 followers on TikTok in under six months. The number isn't everything, but it does matter.
Direct download: PubcastShot_-_10K_How_to_on_TikTok.mp3
Category:short-form videos, tiktok -- posted at: 2:00am MDT |