Social Media Pubcast by Jon Loomer

Pull up a bar stool! Here's this week's show notes:

 

- Sidebar vs. News Feed vs. Mobile: Click here for the blog post

- Most advertising goes into mobile focus

- FBX

- Why Andrew doesn't recommend ever using a lifetime budget

- What number Andrew recommends is the highest ad frequency you should never pass 

- The new News Feed and why doesn't Jon have it yet?!

 

Do you need help with Facebook ads management? Contact Jon at Jon@JonLoomer.com.

Want to be a referral partner?  Contact Jon at Jon@JonLoomer.com

 

Tell your friends about the Pubcast and also be featured as a special guest on the show with just a couple clicks!

Visit: JonLoomer.com/awesome

 

 

 

Direct download: 11-22-13_pubcast.mp3
Category:management and marketing -- posted at: 2:24am MDT

Pop a bottle! Here's this week's show notes:

2 Year Retrospective

* Beginning to Now

* First post: Why I started my Facebook Page. 

* Virtually no engagement the first month.

* First year-plus, experienced some solid growth.

* It wasn’t until this year — Beginning in July — when my business truly took off on Facebook.

* Lesson: 1) Don’t Quit. 2) Build an audience through providing value. 3) Sell is final step, not first. 4) INVEST — time and money for positive ROI

 

Debate: Facebook is a waste of money

* Forrester report

* An open letter to Mark Zuckerberg

* Survey of 395 marketers

* Satisfaction average score of 3.54 out of 5.0 -> Last. First was on-site ratings and reviews with 3.84.

* 16% Reach Complainers. Ugh.

* Jamie Turner: 60SecondMarketer: The Truth About Facebook Ads: They Don’t Actually Work

* More than 1Million advertisers. High number of newbies

* Many have it all wrong. How many are building trust and a community? How many just sell?

* Don’t approach Facebook like banner advertising

* Equivalent of passing out fliers or cold calling

* How many are using Custom Audiences, Lookalike Audiences, Power Editor, Conversion Tracking?

Become a featured fan on the Pubcast and have your question answered!

Go to http://www.jonloomer.com/awesome

More Links Mentioned in the Show:

Direct download: 11-6-13_pubcast.mp3
Category:management and marketing -- posted at: 11:55pm MDT

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