Thu, 25 April 2013
This week's Pubcast, sponsored by TabSite, was an absolute blast. Andrea Vahl, AKA Grandma Mary, stopped by, and we chatted about the following hot topics:
Here are some links and articles that were discussed:
You can find Andrea at AndreaVahl.com and on Facebook at FB.com/GrandmaMaryShow. Follow her now!
Direct download: Andrea_Vahl_Pubcast.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 10:18pm MDT |
Fri, 19 April 2013
Dennis Yu of BlitzMetrics is one of my go-to people regarding advanced Facebook advertising topics. He is deep in it, and often has access to tools that very few are using or knowledge of tools that aren't yet released. This is a must listen! Topics include the potential impact of Partner Categories and creative ways to realize incredible results from Custom Audiences. We also dip a bit into where Dennis thinks Facebook is heading. Some links and topics mentioned:
If you liked the Pubcast, don't forget to subscribe, rate and review!
Direct download: Dennis_Yu_Pubcast_417.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 1:51am MDT |
Thu, 11 April 2013
The Pubcast got an upgrade! New intro music, new structure, new fun. Take a listen and let me know what you think! Social Media Marketing World I had an amazing time in San Diego at this event sponsored by Social Media Examiner. Virtually everyone was there, and I had an awesome time. I share what I learned and how this event was inspiration for me to make changes to the Pubcast -- as well as what other changes may be coming. Update to Promoted Posts Many are reporting that Facebook has removed the ability to target Fans only with Promoted Posts. Is this a big deal? I break it down. Also read my blog post on this here: Facebook Promoted Posts: Fans Only Option Removed [DO THIS] Partner Categories Facebook has quietly rolled out a potentially poweful advertising tool that will allow marketers even more ability to target the users they want with Partner Categories. Listen to my thoughts about this new feature. Also read my blog post on this here: Facebook Partner Categories: Ad Targeting Becomes More Powerful Please Subscribe, Rate and Review! I want this to be the biggest, best Facebook marketing podcast anywhere. But the Pubcast can't get there without your help! If you liked it, pelase make sure to subscribe, rate and review. Thanks for listening!
Direct download: Social_Media_Pubcast_0412.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 10:58pm MDT |
Fri, 5 April 2013
Ryan Hanley stopped by the Social Media Pubcast to discuss "Content Warfare" and the battle for attention. This pretty much became a Marcus Sheridan lovefest, but we did find time to talk about some interesting topics that include blogging strategies, effectively using video and the potential impact of Twitter cards. Links discussed in this episode are below:
Direct download: ryan_hanley.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 12:48am MDT |