The Pubcast with Jon Loomer

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Syndication

Sat, 27 November 2021
PUBCAST SHOT: How Facebook Ads Optimization Can Go Wrong

When you optimize for an action, Facebook will show your ad to people with the goal of getting you the most actions for the lowest cost. That's not always a good thing.

Direct download: Pubcast_Shot_-_Optimization_Issues.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 12:00pm MDT