Fri, 20 December 2013
My last episode of 2013! Pull up a barstool... - New Infographic - Final Word on Reach - EdgeRank Checker post - 12.6% reach in September - Now 7.7% - About 3/4 of brands impacted. Some Crushed - Those crushed typically only sent links to their own site - Engagement .29% to .26% - Engagement per fan for Links, .12% to .11% - Engagement rate for all content types from 3.49% to 3.86% - Clicks per person reached up from .71% to .85% - 2013 Resolutions - Write Less, Publish More - Ramp up Video - Phase 2 of Podcast - More Mobile - More Products - More Speaking - More Help - More Partnerships - Be Better - Planning for 2014 - Put up or shut up time for Pubcast - Put up or shut up time for Video - Hire someone to edit videos - Scale back to one article, one Pubcast and one video per week - Build complex campaigns - Funnels - Make use of Infusionsoft - More Infographics - More training courses - Update and improve the ones I’ve created - Look to partner with other big names - Invest even more in advertising - Grow to 100k+ HIGHLY RELEVANT fans - Speak more and better - Build email list to 50k+
Direct download: 12-20-13_pubcast.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 3:38pm MDT |