Tue, 3 December 2013
PUBCAST: How I turned $230 into $1000+ using a FB Offer, FB Link Algorithm Changes, & why I did a 180 with Auto-Play Video
Pull up a barstool! Here are this week’s show notes:
· Speaking at the Inside Social Marketing conference in NY 12/4/13 o Social Media Metrics: What Does it all Mean? § Measuring ROI § Importance of conversion tracking § Right column success · Facebook’s Link Algorithm Change o Traffic to media sites up 170% o Update to story bumping · My Facebook Offer o My findings in fans vs. non fans sales o Budgeting strategy for the campaign o Utilizing custom audiences · Auto-Play Video on Facebook o Why I did a 180 on my thoughts about it o How Harry Potter ties in to auto play video · Targeting email recipients with FBX o Using Perfect Audience vs Custom Audeinces o How you can use a hidden pixel in your emails to gather info and use for retargeting o How you can get a free $70 FBX coupon (link below) · Links: https://www.jonloomer.com/2013/12/02/facebook-fbx-target-key-email-recipients/
https://www.jonloomer.com/2013/12/01/facebook-autoplay-video-ads/
https://www.jonloomer.com/2013/11/19/create-online-facebook-offer/
Direct download: 12-3-13_pubcast.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 11:34pm MDT |