The Pubcast with Jon Loomer

Jason Miller, formerly of Marketo and now of LinkedIn, popped open a beer and we ranted about social media marketing in this awesome episode.

Topics discussed:

  • Jason's new gig as Content Marketing Manager for LinkedIn
  • How to maximize LinkedIn as a marketing channel
  • Moving beyond the tired, philosophical approach of marketing and focusin on results
  • How to measure social media ROI
  • Automation tools for advanced marketers
  • 80s hair metal Karaoke

Links mentioned include:

You can find Jason on Twitter (@JasonMillerCA), at RockNRollCocktail.com and soon on the LinkedIn blog.

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Direct download: JasonMiller2.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 10:51pm MDT

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