Fri, 24 May 2013
John Haydon stopped by the Social Media Pubcast this week, and the result is a power packed 45 minutes about Facebook marketing. John and I met at an NTEN conference in Atlanta about four years ago, and he's also a very big reason why I'm doing what I'm doing today. Listen for more on why.
Following are some of the topics we discussed:
Here are links to a few of the things mentioned on this show:
You can find John in the following places:
Don't forget to subscribe, rate and review on iTunes or wherever you listen!
Thu, 2 May 2013
Chad Wittman of EdgeRank Checker pulled up a barstool to the virtual bar, and we got nerdy over Facebook stats. This episode of the Social Media Pubcast, sponsored by TabSite, was loaded with great points, themes and topics:
Make sure you follow Chad's work in the following places:
Also an exciting offer: Get 33% off of the annual or monthly plans of TabSite for a single Facebook Page by going to TabSite.com/podcast and using the promo code podcast. TabSite is a great tool for contest and deal apps. Check them out!
Thu, 25 April 2013
This week's Pubcast, sponsored by TabSite, was an absolute blast. Andrea Vahl, AKA Grandma Mary, stopped by, and we chatted about the following hot topics:
Here are some links and articles that were discussed:
Fri, 19 April 2013
Dennis Yu of BlitzMetrics is one of my go-to people regarding advanced Facebook advertising topics. He is deep in it, and often has access to tools that very few are using or knowledge of tools that aren't yet released. This is a must listen!
Topics include the potential impact of Partner Categories and creative ways to realize incredible results from Custom Audiences. We also dip a bit into where Dennis thinks Facebook is heading.
Some links and topics mentioned:
If you liked the Pubcast, don't forget to subscribe, rate and review!
Thu, 11 April 2013
The Pubcast got an upgrade! New intro music, new structure, new fun. Take a listen and let me know what you think!
Social Media Marketing World
I had an amazing time in San Diego at this event sponsored by Social Media Examiner. Virtually everyone was there, and I had an awesome time. I share what I learned and how this event was inspiration for me to make changes to the Pubcast -- as well as what other changes may be coming.
Update to Promoted Posts
Many are reporting that Facebook has removed the ability to target Fans only with Promoted Posts. Is this a big deal? I break it down.
Also read my blog post on this here: Facebook Promoted Posts: Fans Only Option Removed [DO THIS]
Facebook has quietly rolled out a potentially poweful advertising tool that will allow marketers even more ability to target the users they want with Partner Categories. Listen to my thoughts about this new feature.
Also read my blog post on this here: Facebook Partner Categories: Ad Targeting Becomes More Powerful
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I want this to be the biggest, best Facebook marketing podcast anywhere. But the Pubcast can't get there without your help! If you liked it, pelase make sure to subscribe, rate and review.
Thanks for listening!
Fri, 5 April 2013
Ryan Hanley stopped by the Social Media Pubcast to discuss "Content Warfare" and the battle for attention. This pretty much became a Marcus Sheridan lovefest, but we did find time to talk about some interesting topics that include blogging strategies, effectively using video and the potential impact of Twitter cards.
Links discussed in this episode are below:
Thu, 28 March 2013
Jeff Ferguson of Fang Digital visited the pubcast today and we got crazy nerdy with stats. We talked about the similarities between what the Moneyball Oakland A's meant to baseball and how social media marketing needs a similar movement to help the industry start focus on the right metrics. We also talked about the dismantling of SEO and how that industry is also in for an awakening.
Jeff is giving away an ebook on social media marketing, free to my listeners. >> Get that here! <<
Finally, just one last reminder that if you want to master your Facebook metrics, this is your final chance to reserve your seat in the FB Insights Exclusive Workshop. Use promo code FBINSIGHTS to get $100 off!
Thu, 14 March 2013
Mike Maghsoudi of PostRocket pulled up a barstool, becoming the first ever two-time guest on the Pubcast. We cover a wide range of topics, including:
* The new Facebook Timeline and outdated interests
Don't forget to rate, review and subscribe to this Pubcast!
Fri, 1 February 2013
Jon breaks down the seven turning points that led to his being named to the Social Media Examiner Top 10 Blogs of 2013 list. For more on his story, read this blog post.