The Pubcast with Jon Loomer

View-through conversions have always been a thing. But changes during the past year have made them problematic. Let me explain what I was doing, what I found, my theory, and what I think Facebook should do related to view-through attribution.

Direct download: Pubcast_-_02112022.mp3
Category:advertising, content marketing, marketing, social media -- posted at: 8:00am MDT